Trophies have had a good run...
Trophies have been around for AGES. The ancient Greeks are said to have originated the tradition as part of the Olympic games with the awarding of a special jug (called an "amphora") containing precious olive oil. In fact, the modern word "Trophy" originates from the greek "Tropaion."
Variations of this tradition have been used through history and today's trophies owe a lot of their inspiration to the original concept. While the original Greek trophy was precious, though, modern trophies have become pervasive, mass produced trinkets molded from cheap shiny plastic and costing less than the price of a mediocre sandwich.
The trophy is now "old school" - here's why:
- They've been over used and devalued: Organizations dole them out by the dozen for accomplishments big and small (or for no accomplishment at all). Because of this, having a trophy or having ten is no longer a big deal. The very act of giving a trophy is unoriginal and almost expected.
- They're not really personal and they don't say much: They're almost always given out at "ceremonies" when tens or hundreds of employees are being recognized. The employee is called to the stage and quickly whisked off so the next can come up. The opportunity for real connection between the employee and awarding manager are limited.
- They're don't fit contemporary workspaces: The days of the big, private wood-paneled office with an "I love me wall" are long-gone. The mobile employee is always on the go and, when they're not, they're usually in a tight workspace located within an open floor plan. Space is at a premium and trophies just get in the way and collect dust.
- They're "low touch": Think of 3 of your favorite things... right now. I'm guessing that at least two of them have a tactile element. They're have something you make physical contact with like your car's steering wheel, your game controller, or your jewelry. Trophies are not made to be touched... They're made to be looked at. If someone saw you rubbing your trophies, they'd think you were both narcissistic and a little strange.
- They just don't look that good: With very few exceptions, the over-use of cup / statue / metal trophies has made them into a cliche and, ultimately, an eyesore. For a while, glass trophies shook off the "blah" but then they fell into the same trap. While so much of the world has changed, the trophy has stuck to its guns and has become an anachronism.
So if you agree with the premise that the trophy days are over, what's next? Not surprisingly, we believe we have your solution: the AttaCoin Token of Appreciation. These are also based on an old tradition but one that's still very fresh and new in the business world (despite thousands of years of military heritage).
Each Token recognizes a key employee attribute or behavior: Leadership, Creativity, and Teamwork for example. Each is 1.75" in diameter (quite large), made of solid metal, and includes exclusive and quite beautiful, corporate-friendly designs symbolizing the employee's contribution to the team.
Unlike trophies that are static, AttaCoin Tokens are meant to be carried around. They're "pocketable" and employees often keep them handy for days as a reminder of their organization's appreciation. They're also perfect for presentation 1:1 as part of a coaching session or in a hallway conversation, often with a handshake.
By the way, you may think we forgot about the trophy's younger brother, the plaque. We haven't. Plaques are even worse! As noted earlier, private offices are rare and an ornate plaque looks very silly hanging on a cubicle's fabric wall. Brush away the plaque before it builds up.